issued
October 29, 2024
Revolve has released the mobile fashion game Bellemint in the US market.
Revolve releases mobile fashion game Bellemint in the US – Revolve
Created in partnership with Muus Collective, Inc. and Griffin Gaming Partners, the platform combines shopping and mobile gaming.
Specifically, players known as Stylists can explore Revolve and Fwrd’s latest collections and customize their looks and avatars in a dynamic virtual world that bridges digital engagement and real-world shopping.
Popular in Canada, Australia and New Zealand, the game lets players design unique outfits from popular Revolve brands such as ALC, Andrea Iyamah, Bronx and Banco, Hemant and Nandita, Maria Lucia Hohan, and Rococo Sand. Boost your creativity through styling challenges and interactive avatars.
Similarly, players can unlock a limited-time 20% discount to shop at Revolve as they reach new levels in the game, and future updates will offer more loyalty benefits.
Michael Mente, co-founder and co-CEO of Revolve Group Inc. “This represents significant progress.”
“At Revolve, we are focused on pushing boundaries and this partnership with Muus Collective allows us to reach new audiences and strengthen customer engagement and loyalty through innovative experiences.Virtual Shopping By bringing together physical shopping, we are increasing our brand visibility and increasing our potential to drive tangible growth for Revolve and Fwrd.”
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