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Author: uno_usr_254
The fashion industry could not exist without storytelling. Captivating, aspirational stories told through catwalks, campaigns and social media make clothes fashionable and foster an intense desire to be seen wearing them. Fashion stories can spread positive messages about issues that affect us all. In 2020, Stella McCartney’s Paris show featured models dressed in cartoon-like animal costumes. The humorous stunt made an important point about the “earth-friendly” brand’s pledge to not use leather, fur, skins, feathers or animal glues. But the darker, more uncomfortable truth is that fashion storytelling encourages over-consumption and, by perpetuating Western standards of what is normal and…
Getty Images(Credit: Getty Images)France’s fast fashion bill targets retail giants, which lawmakers say damage the environment, hurt the economy and encourage impulse buying.On March 14, France’s lower house of parliament unanimously approved a “Kill Bill” targeting fast and ultra-fast fashion sold by online retail giants such as Shein and Temu. The measure seeks to offset the fast fashion industry’s environmental impact by banning advertising from certain ultra-fast fashion companies and imposing fines of up to 10 euros (8.54 pounds or 10.92 dollars) per garment per year until 2030. The bill also requires fast fashion retailers to list how their products…
The global fashion industry has been experiencing increasing uncertainty in recent years. A strong post-pandemic recovery has halted and growth has slowed in 2023. According to the report, three in four industry leaders expect the industry’s outlook in 2024 to be the same as or worse than 2023. Growth in the fashion industry is expected to slow further in both Europe and the US. The previously successful luxury sector will also suffer from the industry situation. Seven in ten companies are now planning to increase prices to meet the challenges. Many companies in the fashion industry are facing difficulties, but…
The 2024 edition of Lakme Fashion Week x FDCI concluded last weekend, leaving much to be discussed – sustainability got its due, models walked across chessboards and tea tables, but most importantly, the trends for 2024 were decided. As we are yet to recover from the high fashion fallout from one of India’s most anticipated fashion weeks, we take a look back at the week in fashion. The first two months of fashion weeks in Paris and Milan have set the tone for 2024. A revival of contemporary style is happening and it’s only gaining momentum. LFW x FDCI 2024…
“I wish I could say that these anti-fast fashion policies are born out of concerns about the environment and protecting young people from aggressive marketing, but to a large extent they reflect conservative, anti-China and protectionist attitudes,” said Elizabeth Klein, a professor of fashion policy, consumerism and sustainability at Columbia University.The vague definition of “fast fashion”As it stands, the fast fashion bill has left some critics with more questions than answers.Greg Tarkova, a partner at DLA Piper who advises consumer goods clients on marketing and advertising issues, said it’s unclear at this point which segments of clothing retailers would be…
Held from Wednesday to Sunday at Queen Sirikit National Convention Centre (QSNCC) Halls 1-4 on Ratchadapisek Road, Style Bangkok 2024 will feature a dazzling array of eco-friendly lifestyle products, fashion and crafts. This is the seventh edition of the exhibition, hailed as Asia’s leading lifestyle and fashion fair, organised by the Department of International Trade Promotion (DITP) in collaboration with the Board of Trade of Thailand to unleash the full potential of Thailand’s soft power. Themed “ChicNature”, the fair will showcase the perfect blend of eco-consciousness and chic trends, showcasing products that capture Thailand’s unique identity. Boasting over 500 exhibitors…
Pioneering bill to slow down fast fashion approved by French lower house, now goes to the senate
PARIS (AP) — A pioneering bill to curb the rapid spread of fast fashion has been unanimously approved by the French lower house of parliament, making France one of the first countries in the world to target the influx of cheap, mass-produced clothing, mainly from China. The fashion industry is one of the world’s biggest emitters of greenhouse gases, and France is trying to make fast fashion less attractive, setting a precedent in the fight against the environmental degradation they cause. Lawmakers unanimously approved the bill on Thursday, giving the green light for the bill to be debated in the…
The State of the Ecommerce Fashion Industry: Statistics, Trends & Strategies to Use in 2024
The fashion and apparel industries have proved time and again this century the immense power fashion brands hold in the ecommerce space. Many juggernaut brands include FashionNova, SKIMS, and other powerhouse DTC brands SHEIN, Chewy, and Gymshark. Yet there are factors in the fashion ecommerce world—things like digital innovation, rising globalization, sustainable practices, and changes in consumer spending habits—that have impacted the fashion industry writ large during the midst of such seismic shifts.In this article, we’ll dig into those shifts by sharing the statistics, trends, and strategies that are shaping the ecommerce fashion market in 2024 and beyond, giving you…
The State of the Ecommerce Fashion Industry: Statistics, Trends & Strategies to Use in 2024
The fashion and apparel industries have proved time and again this century the immense power fashion brands hold in the ecommerce space. Many juggernaut brands include FashionNova, SKIMS, and other powerhouse DTC brands SHEIN, Chewy, and Gymshark. Yet there are factors in the fashion ecommerce world—things like digital innovation, rising globalization, sustainable practices, and changes in consumer spending habits—that have impacted the fashion industry writ large during the midst of such seismic shifts.In this article, we’ll dig into those shifts by sharing the statistics, trends, and strategies that are shaping the ecommerce fashion market in 2024 and beyond, giving you…
SWAIA Native Fashion Week author announces stellar lineup of designers for 2024 showcase
Connecting Cultures Through Fashion: Spotlight on Ayimach_Lodge’s Angela DeMontigny, Rachelle Whitewind, Jason Baerg, and More SWAIA Native Fashion Week announces stellar lineup for 2024 event SANTA FE, NM (SW) – Hailed as the first U.S.-produced Indigenous Fashion Week, SWAIA Native Fashion Week (SNFW) has announced the line-up of designers for this year’s highly anticipated event, scheduled to kick off in Santa Fe on May 2, 2024. Headlining the event are Angela DeMontigny, Rachel Whitewing and Jason Berg of Ayimach_Lodge, as well as Carrie Wood and Demin Cleland of the label “chichi.” Designer: Lloyd Kiva New Vintage Collection by Robert Black…