Shoppers have been rushing to their nearest Primark store to snap up this season’s new dresses.
Recently, we saw fashion fans go crazy over Primark’s new leopard print tops, and now it’s a stunning animal print dress that’s making fashionistas happy.
Fashion fans are racing to get their hands on Primark’s new £10 dress, perfect for summer. Photo Credit: tiktok/@primarkbasildonIt’s just £10 and comes in sizes 6 to 22. Photo Credit: tiktok/@primarkbasildonSo if you’re looking to upgrade your wardrobe in a trendy way but are on a budget, you need to check this out. Photo Credit: Getty
If you’re keen to try out the ever-popular leopard print style that was popular in the ’90s and has now made a comeback on the high street, you’re in luck – Primark has got your fashion needs covered.
Summer is finally here, and if you want to look intense without spending a lot of money, check this out.
Primark in Basildon has revealed the new dress on social media – and you’ll be happy to know it costs just £10.
Showing off a dress that was chic, sophisticated, and utterly timeless, the chain wrote, “PSA: It’s leopard print season.”
The short video gave shoppers an up-close look at the new item: a stylish V-neck slip dress featuring on-trend leopard print.
If you want to feel like the cat that got the cream, you’ll want to be spotted wearing this dress.
Crafted from a soft, lightweight fabric for a floaty feel, this slip dress features spaghetti straps and a timeless, relaxed silhouette that’s sure to keep you looking and feeling cool this summer.
This slip dress is an easy-to-wear wardrobe staple that can be dressed up with heels and a blazer or kept casual with sneakers and a t-shirt.
They’re extremely versatile and perfect for a picnic in the park with the family, a night out with the girls, or even a summer night out abroad.
Available in sizes 6 to 22, this dress is perfect for a variety of body types.
Primark staff say the £8 buy is ‘perfect for summer holidays’ and will help you avoid outfit mistakes
The TikTok clip, posted under the username @primarkbasildon, has quickly racked up 117,200 views and is clearly surprising many.
Fashion fans were stunned by the affordable dress, with many expressing as much in the comments.
I need this dress
TikTok users
One person said: “You definitely have to go.”
Another added: “This is amazing.”
The History of Primark
PRIMARK first opened as Penneys in Dublin in 1969 with the aim of providing affordable fashion in Ireland.
The first Primark store opened in Derby in 1974 as Primark.
The retailer currently has 193 stores across the UK and 441 worldwide, and aims to have 530 stores by the end of 2026.
A third commented: “I need this dress.”
At the same time, one fashionista asked: “What is the length?”
Primark responded, writing: “Around knee length, slightly above, depending on your height.”
Why is Primark the best place to buy bargains?
How does Primark manage to keep offering trendy products at incredible prices? According to its bosses, the answer is four points.
They “sell a lot of stuff,” which allows them to cut costs by buying in bulk for their 191 UK stores. They “do very little advertising.” Their clothes offer the “latest trends,” but “don’t use expensive hangers, tags or labels.” And finally, they try to be “as efficient as possible when transporting product from factories to stores.” This includes “having their suppliers package their t-shirts so they’re ready to go on shelves.”
To find out more about how Primark is able to keep costs low and offer amazing deals, check out their website.
Meanwhile, many TikTok users tagged their friends and loved ones to let them know they were wasting their money on cheap items.
“Reminds me of you,” one fashionista wrote, referring to the Primark lover.
A second person tagged a fan in leopard print and commented with a smile: “It suits you.”
Meanwhile, another person warned fashion fans, explaining: “This really suits you!”
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