FARGO, N.D. (Valley News Live) – Fargo Fashion Week concluded on Sunday, October 27th at Botanical Brothers in downtown Fargo.
The competition was filled with hungry competitors and founders determined to collaborate with small businesses.
Fargo Fashion Week founder Natalie Sparrow said, “The reality is there are some places I would have liked to have been told ‘no’.”
Mr. Sparrow felt a little defeated for a moment, but as he was driving he had an idea.
“I was driving around town, stopped at a traffic light, looked to my right and said, ‘Wait, what about the plant brothers? They are a local business,” Sparrow said.
The owners of Botanical Brothers decided whether to collaborate and host a fashion show.
“When I walked in here, I said, ‘I have a crazy idea. Would you be interested in doing a fashion show or a photo shoot here?’ And he said, ‘I’m going to do a fashion show or a photo shoot here. “That’s so cool. I’ve done photo shoots, but I’ve never done a fashion show.” And I wanted a venue that was completely different than a ballroom,” Sparrow said.
On the last day of fashion week, models are also given clothing articles to show to the audience.
“Sometimes you have a little jacket to show off, or a pair of sunglasses to show off. So you can focus on different aspects of the same outfit,” said Amber Varela, one of the models in the show. said.
Varela has 10 years of experience in this type of show. She developed the mindset that there was no time to be nervous.
“It’s more exciting. It’s all about having fun and I think if you focus on having fun, you won’t have as much time to be nervous,” Varela said.
For more information on Fargo Fashion Week, click here.
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